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CHAMPION Reverse Weave
CHAMPION Reverse Weave
Champion, the iconic American sportswear label, has inspired an active lifestyle since 1919. Favored for decades by Olympic athletes and professional players, the brand has recently found a fresh crop of fans, and the new-generation have taken Champion from sports stadiums straight to the streets. Utilizing their almost 100-year old archive for inspiration, the Champion team invigorate the brand’s expansive history by consistently collaborating with future-tastemakers and luxury designer houses. The signature C logo takes pride of place on the label’s range of sweatshirts and off-duty staples, acting as a modern day medallion of cool.